Be sure to put on your most comfortable shoes for all the walking you will be doing as you search for the perfect deal and sharpen your elbows because you are not the only one with the thought of pushing through the crowds out there. But then, with the major saving you will find, who cares about crowds or aching feet. This fantastic sales will run till mid January and plan on returning during the last days as savings will be even better than the first trip you made. So take to the streets of London armed with your credit card since the pound is still in your favour.  London shopping in January is the perfect way to fill your wardrobe.